Cyber Media Research IPO will open for subscription from 27 September 2022. the company aims for an issue size of ₹14.04 Cr through this IPO.
Cyber Media Research & Services Ltd
CyberMedia Research is engaged in ad tech and data analytics business in an industry that is expanding rapidly. The Company has four revenue streams i.e., Digital Marketing, Programmatic Media Buying, Publisher Monetization, and Data Analytics. It provides proprietary solutions that enable advertisers and publishers to match the right ad with the right user. This drives higher conversions and sales for advertisers and enables publishers to earn more.
The Company ties up with web channels & publishers to monetize its ad inventory. This is monetized via demand platforms such as Google which in turn monetizes this inventory from several advertisers and pays on the basis of advertisements served on that inventory. company retains its margin and pays the balance to the inventory suppliers. The company is a Google Publishing Partner on GAM360, AdSense, and AdX products.
The company has been growing its offerings and customer base and is well positioned to build multiple revenue streams in the digital landscape. Automation in this industry is driving significant changes, and data acts as a critical enabler. Accordingly, its algorithms leverage large sets of data and process it via AI engines to provide the right results, therefore simplifying digital marketing. CMGalaxy, Auxo Ads, and CyberAds are CMRSL’s propriety products for different stakeholders in the ecosystem. Cyber Media Research is a subsidiary company of a listed company Cyber Media (India) Limited.
Objects of the Issue
- Funding the working capital requirements.
- Funding investments in new projects and general corporate purposes.
- To Meet the Offer Expenses.
Basic details about the company
| Full name | Cyber Media Research & Services Ltd |
| Sector | Media & Entertainment |
| Industry | Printing And Publishing |
| Company Website | https://cmrindia.com/ |
Dates to remember
| IPO Opening date | 27 September 2022 |
| IPO Closing | 29 September 2022 |
| Basis of Allotment | 04 October 2022 |
| Initiation Refunds | 06 October 2022 |
| Credit to Demat Account | 07 October 2022 |
| Listing Date | 10 October 2022 |
Cyber Media Research IPO Details
| Cyber Media Research IPO Date | Sep 27, 2022 to Sep 29, 2022 |
| Cyber Media Research IPO Face Value | ₹10 per share |
| Cyber Media Research IPO Price | ₹171 to ₹180 per share |
| Cyber Media Research Lot Size | 800 Shares |
| Issue Size | 780,000 shares of ₹10 (aggregating up to ₹14.04 Cr) |
| Fresh Issue | 408,000 shares of ₹10 (aggregating up to ₹[.] Cr) |
| Offer for Sale | 372,000 shares of ₹10 (aggregating up to ₹[.] Cr) |
| Issue Type | Book Built Issue IPO |
| Listing At | NSE SME |
Cyber Media Research Lot Size
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 800 | ₹144,000 |
| Retail (Max) | 1 | 800 | ₹144,000 |
Cyber Media IPO Reservation Details
| QIB Shares Offered | 50% |
| Retail Shares Offered | 35% |
| NII (HNI) Shares Offered | 15% |
Company Financials
| Period Ended | Total Assets | Total Revenue | Profit After Tax | Net Worth |
|---|---|---|---|---|
| 31-Mar-19 | 1629.86 | 3870.14 | 27.49 | 170.89 |
| 31-Mar-20 | 1707.81 | 3048.04 | 7.72 | 176.33 |
| 31-Mar-21 | 1699.99 | 3016.36 | 66.29 | 220.25 |
| 31-Mar-22 | 2807.14 | 5678.12 | 151.3 | 366.7 |
Cyber Media Research Valuations & Margins
| FY 2020 | FY 2021 | FY 2022 | |
| EPS | 0.31 | 2.63 | 6.00 |
| PE ratio | – | – | 28.5 – 30.0 |
| RONW (%) | 4.38 | 30.10 | 41.26 |
| NAV | 7.00 | 8.74 | 14.55 |
| ROCE (%) | 10.70 | 17.61 | 23.91 |
| Deby equity ratio | 4.61 | 3.94 | 3.16 |
Company Promoters
- Mr. Pradeep Gupta & M/s Cyber Media (India)
Cyber Media Research IPO Promoter Holding
| Pre Issue Share Holding | 63.16% |
| Post Issue Share Holding | 41.66% |
Lead Manager(s)
- Swastika Investmart Ltd
Cyber Media Research IPO Registrar
LINK INTIME INDIA PRIVATE LIMITED
C-101, 1st Floor, 247 Park
L.B.S. Marg, Vikhroli West
Mumbai – 400 083, Maharashtra
Phone: +91 22 4918 6200
Email: cmrsl.ipo@linkintime.co.in
Website: www.linkintime.co.in
Cyber Media Research Contact Details
CYBER MEDIA RESEARCH & SERVICES LIMITED
D-74, Panchsheel Enclave,
New Delhi-110017, Delhi
Phone: +91 011 26491135
E-mail: enquiry@cmrsl.net
Website: www.cmrsl.net
Cyber Media Research IPO Allotment Status
Cyber Media Research IPO allotment will be available on Link Intime’s website. Click on this link to get allotment status.
Final thoughts
Cyber Media Research IPO is going to hit Dalal street soon. applying for IPO is purely a personal choice. study well about the company and do subscribe if you are feeling good about the company. I hope this post will give you enough details to make a fundamental study of the company. learn well and make wise decisions.
Happy Investing
