Swiss Military Consumer Goods Rights Issue

Swiss Military Consumer Goods Rights Issue will open for subscription from 23 August 2024. The company aims for an issue size of ₹49.15 Crores through this rights Issue.


About the company

Founded in 1989 and headquartered in New Delhi, India, Swiss Military Consumer Goods operates as a public company. Specializing in the marketing, sale, distribution, and trading of various lifestyle products, the company offers a diverse range. Their portfolio includes men’s innerwear, home appliances (brown goods), travel gear, luggage, electronics, and more.

Swiss Military Consumer Goods markets over 1,500 products through more than 900 multi-brand outlets and 15 e-commerce platforms. This extensive reach is supported by a network of over 1,000 dealers and 15 manufacturing partners. As a subsidiary of Anushi Retail LLP, the company is continually expanding its market presence and product offerings to meet the evolving needs of consumers in India and beyond. Demonstrating robust financial health, the Swiss Military has achieved an impressive average annual earnings growth rate of 79% over the past five years. The company has 86 employees on its payroll.


Objectives of the Issue

  • To meet the incremental working capital requirement of the company – ₹ 19.71 crore
  • To invest/infuse funds in the newly incorporated wholly owned subsidiary namely SM Travel Gear Private Limited, for the acquisition of plant & machinery for a new manufacturing facility dedicated to producing high-quality luggage & travel gear and also to meet the working capital requirements of the new plant – ₹ 24.51 crore
  • General corporate purposes – ₹ 4.58 crore

Swiss Military Consumer Goods Rights Issue Timetable

Rights Issue Approval Date25 July 2024
Rights Issue Record Date09 August 2024
Credit of Rights EntitlementComing soon
Rights Issue Opening Date23 August 2024
Last Date for Market RenunciationComing soon
Rights Issue Closing Date06 September 2024
Finalization of Basis of AllotmentComing soon
Rights Allotment DateComing soon
Credit DateComing soon
Listing DateComing soon

Swiss Military Consumer Goods Rights Issue Details

Issue OpenAugust 23, 2024 – September 6, 2024
Security NameSwiss Military Consumer Goods Ltd.
Issue Size (Shares)39,318,798
Issue Size (Amount)₹49.15 Crores
Issue Price₹12.5 per share
Face Value₹2 per share
Listing AtBSE
Terms of PaymentThe entire amount of the Issue Price of ₹12.5/- per Rights Equity Share shall be payable at the time of Application.
Entitlement1 Rights Equity Share(s) for every 5 fully paid-up Equity Shares held on Record Date

Swiss Military Rights Issue Calculation

Swiss Military Rights Issue Price₹ 12.50 per share
Market Price on Rights Issue Approval₹ 26.35 per share
Dilution Factor (X)1.20
Fair Value After Dilution at Prevailing Price₹ 24.02 per share

Company Financials

 FY 2021FY 2022FY 2023
Revenue5.1955.50122.21
Expenses5.2152.92116.36
Operating Margin (%)0.625.025.46
Net Income0.032.755.18
(Amount in ₹ Crore)

Rights Issue Documents


Swiss Military Consumer Goods Rights Issue Lead Manager(s)

TURNAROUND CORPORATE ADVISORS PRIVATE LIMITED
714, Vishwadeep Building, Plot No. 4,
District Centre, Janakpuri, New Delhi- 110058
Phone: +91-11-45510390, 41395590
E-mail: Info@tcagroup.in
Website: www.tcagroup.in


Rights Issue Registrar

ALANKIT ASSIGNMENTS LIMITED
4E/21, Alankit House, Jhandewalan
Extension, New Delhi – 110055
Phone: +91-11- 42541966
E-mail: abhinavka@alankit.com
Website: www.alankit.com


Company Contact Information

SWISS MILITARY CONSUMER GOODS LIMITED
621-624, 6th Floor, JMD Megapolis, Sohna Road,
Sector 48, Gurgaon-122001, Haryana
Phone: +91-11- 41067060
E-mail: cs@swissmilitaryshop.com
Website: www.swissmilitaryshop.com


Final Thoughts

Applying for the rights issue is purely a personal choice. Make sure you conduct a detailed study of the company and its rights issues before you make an investment decision.

Happy investing

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